13 June 2017
PARN and Redactive launch professional body sector review at conference
The Professional Associations Research Network’s (PARN) annual professional body sector review publication was launched last week at its ‘Supporting the Sector’ conference.
Designed and published by Redactive, the annual review offers in-depth analysis of the key issues facing professional bodies. It features research, opinion pieces and case studies from the likes of Sarah Pinch of CIPR and Alistair Godbold of APM.
The ‘Supporting the Sector’ conference, sponsored by Redactive as part of its mission to support the professional body sector, was held at the School of Oriental and African Studies in London.
Aaron Nicholls, Director at Redactive, opened the conference presentations by providing insight into the power of content to the 21st Century professional body in meeting its marketing, communications, education and commercial objectives. Other speakers included: Sue Wilkinson of the National Trust; Sara Drake, Chief Executive of the Association for Project Management and Leonie Milliner, Chief Executive of the Association for Nutrition, among other sector experts.
Other speakers included: Sue Wilkinson, former board director of the National Trust; Sara Drake, Chief Executive of the Association for Project Management and Leonie Milliner, Chief Executive of the Association for Nutrition, among other sector experts.
The Redactive-produced sector review can be downloaded by visiting www.parnglobal.com.
Of PARN and Redactive’s partnership Andy Friedman, CEO of PARN has said “We have enjoyed a strong professional relationship with Redactive since the inception of the Professional Body Sector Review five years ago.
This relationship has continued throughout the production of the 2017 Review and we are once again thoroughly impressed by the striking design of this year’s edition, which continues to present the professional body sector in a vibrant and meaningful manner”.
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