29 September 2016
IBMS awards multi-platform publishing contract to Redactive
The Institute of Biomedical Science (IBMS) has awarded the contract to publish its membership magazine, The Biomedical Scientist, to Redactive after a competitive pitch process. Commencing in January 2017, Redactive will work with IBMS to meet the professional body’s marketing and communications objectives via existing and new communication channels.
The Biomedical Scientist, the Institute’s 60 page monthly membership magazine, is a highly regarded professional publication, covering a wide range of subjects, from education to technological developments, and carrying a blend of scientific articles, news and research. Redactive will work with IBMS to develop a multi-platform approach to content creation and distribution enabling the body’s membership and the wider public to engage and share online.
Aaron Nicholls, Director of Redactive, said: “We are very much looking forward to working with IBMS to develop The Biomedical Scientist in print and online. The new-look magazine portfolio will offer members high value content to help them to perform their jobs and advance the profession and will support the Institute with its member and stakeholder engagement. For Redactive, this new work will be an excellent addition to our flourishing scientific and healthcare division.”
Sarah May, Deputy Chief Executive of IBMS, said: “We are delighted to be working with such a dynamic and innovative company as Redactive. We feel that this partnership will enable us to take our professional magazine to a new level and to reach new audiences as the definitive voice of biomedical science”
For further information on this contract or on Redactive’s content marketing capabilities, please contact:
Aaron Nicholls, Director,